Carolyn Ball-Pride is the powerhouse co-founder of East Coast West Coast Bosses, blending bold vision, strategic execution, and the fearless spirit of entrepreneurship. Born in Tampa and raised in Jacksonville by her grandmother, Carolyn was instilled early on with a relentless work ethic, deep self-discipline, and an unshakable drive to build something of her own. After years in the corporate world, including a formative chapter at FedEx, she developed a deep respect for time, relationships, and opportunity—qualities that now shape her leadership and customer-first approach at ECWC.
What began as a dream among friends evolved into a thriving wine brand born from curiosity, resilience, and a shared love for quality, culture, and celebration. Carolyn’s role centers on business development, brand storytelling, and forging meaningful relationships with buyers, partners, and wine lovers everywhere. Her favorite pour? The red blend—bold, smooth, and full of character—just like her.
As she continues to expand the ECWC footprint, Carolyn is driven by a clear mission: to set the standard, open doors, and inspire future entrepreneurs to bet on themselves, especially in spaces where representation is overdue. Her ultimate goal? To build generational wealth and leave a lasting mark—from dinner tables to fine restaurants, and every celebration in between.